A text message from the short code 727375 is a legitimate marketing alert or notification from the retailer Target. This number is used for their official SMS programs, including Target Circle offers, weekly ad reminders, and other special promotions.
If you’ve received a text from 727375 and are wondering about its authenticity or how to stop the messages, this guide will explain everything you need to know.
Who Uses the 727375 Short Code?
The short code 727375 is a dedicated number used almost exclusively by Target Corporation. It is one of their primary, official short codes for sending marketing communications directly to customers who have opted in.
You can often remember the association because the numbers 7-2-7-3-7-5 correspond to the letters T-A-R-E-R-K on a phone keypad, closely resembling the name “Target.”
Common Reasons for Receiving a Text from 727375
If you received a message from this number, it’s because you are subscribed to one of Target’s text alert programs. Common reasons include:
- Target Circle Offers: This is the most frequent use. As a Target Circle member, you may have opted in to receive texts about new personalized deals, birthday rewards, and other exclusive promotions.
- Weekly Ad Alerts: You may have signed up to receive a text notification each week when the new Target ad is released.
- Promotional Campaigns: Target uses this code to send alerts for major sales events, such as Black Friday, Deal Days, or category-specific discounts (e.g., “20% off all home goods this weekend”).
- Sign-up Confirmation: The first message you receive from 727375 is often a confirmation text after you agree to join their SMS list, asking you to reply YES to confirm.
Is the 727375 Short Code a Scam?
No, the short code 727375 itself is not a scam. It is the legitimate and official short code used by Target for their marketing communications.
However, you should always practice good security habits. While the code is real, scammers can sometimes try to imitate real companies in messages from different numbers or emails. Be cautious with links in any text message. If a message from “Target” seems suspicious or an offer appears too good to be true, do not click the link. Instead, verify the deal by opening the official Target app or by typing Target.com directly into your browser.
How to Stop Text Messages from 727375
The good news is that it is very easy to stop receiving these marketing messages. All legitimate short code programs are required to honor opt-out requests.
- To unsubscribe, reply directly to any message from 727375 with the word: STOP
After you send the STOP command, you should receive one final automated confirmation message from Target confirming that you have been successfully unsubscribed and will no longer receive marketing texts from that list.
- For more information, you can also reply with the word: HELP
Replying with HELP will usually trigger a response that provides more details about the text alert program and how to get further assistance.
Frequently Asked Questions
I texted STOP but still got a message. Why?
There might be a slight delay (up to 24-48 hours) for the system to process your request. It’s also possible that Target uses different short codes for different marketing lists (e.g., one for Target Circle, another for a specific contest). If messages persist, try replying STOP again or contact Target’s main customer service.
Is there a charge for receiving 727375 texts?
Typically no, but the standard “message and data rates may apply” disclaimer is in effect. This means if you do not have an unlimited texting plan, receiving the message could count against your monthly allowance. The service itself does not add a premium charge.
How did I sign up for these messages?
You likely opted in by entering your phone number at a checkout counter, signing up for Target Circle online or in the app and agreeing to receive texts, or by texting a keyword to join a specific promotion you saw in an ad.
Is it better to block the 727375 number?
It is more effective to reply STOP than to block the number. Replying STOP officially removes your number from Target’s marketing list. Blocking the number on your phone might not stop the messages from being sent and could prevent you from signing up for alerts you might want in the future.
Conclusion
In summary, the 727375 short code is the legitimate number used by Target for their text message marketing campaigns, most notably for Target Circle offers. The messages are safe, but if you no longer wish to receive them, the solution is simple and effective: reply to any message from that number with the word STOP.
